The Resource Accessing the media : how to get good press, Jill Osborn., (ebook)

Accessing the media : how to get good press, Jill Osborn., (ebook)

Label
Accessing the media : how to get good press
Title
Accessing the media
Title remainder
how to get good press
Statement of responsibility
Jill Osborn.
Creator
Contributor
Author
Subject
Genre
Language
eng
Summary
Accessing the Media takes the reader behind the scenes to understand how best to work with press to get publicity. Perfect for politicians, business leaders, lobbyists, and media junkies, this reference provides an insider's look at how the modern newsroom works, detailing the different roles of reporters, editors, and producers. Readers will learn how to forge relationships with media personnel in television, radio, print, and the web to craft the press coverage they want. Award-winning journalist Jill Osborn exposes the three strategic steps that must be used to gain favorable coverage with the media at just the right time. She gives you the inside scoop on how to think like a national or local journalist so you can control the headlines. And she even provides sample press releases to help shape your message. When reading Accessing the Media, you will have a personal media consultant without the cost of hiring one. Whether you are running for office, looking to improve visibility for your business, or simply want a deeper understanding of what you see and read in the news, Accessing the Media is the perfect guide to getting your story out to the world
Cataloging source
Midwest
http://library.link/vocab/creatorName
Osborn, Jill
Dewey number
302.23
Index
no index present
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
hoopla digital
http://library.link/vocab/subjectName
  • Mass media
  • Politicians
  • Businessmen
  • Lobbyists
  • Electronic books
Target audience
adult
Label
Accessing the media : how to get good press, Jill Osborn., (ebook)
Link
Instantiates
Publication
Distribution
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9781510730267
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Media type code
c
Publisher number
MWT12357566
Specific material designation
remote
System control number
MWT12357566
System details
Mode of access: World Wide Web
Label
Accessing the media : how to get good press, Jill Osborn., (ebook)
Link
Publication
Distribution
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9781510730267
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Media type code
c
Publisher number
MWT12357566
Specific material designation
remote
System control number
MWT12357566
System details
Mode of access: World Wide Web

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