The Resource Brand, identity and corporate reputation, guest editors, Dr Ming Lim, Dr Joana Cesar Machado and Dr Oriol Iglesias., (ebook)

Brand, identity and corporate reputation, guest editors, Dr Ming Lim, Dr Joana Cesar Machado and Dr Oriol Iglesias., (ebook)

Label
Brand, identity and corporate reputation
Title
Brand, identity and corporate reputation
Statement of responsibility
guest editors, Dr Ming Lim, Dr Joana Cesar Machado and Dr Oriol Iglesias.
Contributor
Editor
Subject
Genre
Language
eng
Cataloging source
MiAaPQ
Dewey number
658.827
Illustrations
illustrations
Index
no index present
LC call number
HF5415.1255
LC item number
.B736 2015
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • Lim, Ming
  • Machado, Joana Cesar
  • Iglesias, Oriol
  • NC Live e-Pub Central
Series statement
Marketing Intelligence & Planning,
Series volume
Volume 33 Number 2
http://library.link/vocab/subjectName
  • Branding (Marketing)
  • Business communication
  • Corporate image
  • Corporations
Label
Brand, identity and corporate reputation, guest editors, Dr Ming Lim, Dr Joana Cesar Machado and Dr Oriol Iglesias., (ebook)
Link
https://www.nclive.org/cgi-bin/nclsm?url=https://ebookcentral.proquest.com/lib/cmlibrary-ebooks/detail.action?docID=2058252
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource (115 pages)
Form of item
online
Isbn
9781784419448
Isbn Type
(e-book)
Media category
computer
Media MARC source
rdamedia
Note
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Other physical details
illustrations.
Sound
unknown sound
Specific material designation
remote
System control number
  • EBC2058252
  • (MiAaPQ)EBC2058252
  • (Au-PeEL)EBL2058252
  • (CaPaEBR)ebr11059923
  • (OCoLC)910448355
Label
Brand, identity and corporate reputation, guest editors, Dr Ming Lim, Dr Joana Cesar Machado and Dr Oriol Iglesias., (ebook)
Link
https://www.nclive.org/cgi-bin/nclsm?url=https://ebookcentral.proquest.com/lib/cmlibrary-ebooks/detail.action?docID=2058252
Publication
Copyright
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource (115 pages)
Form of item
online
Isbn
9781784419448
Isbn Type
(e-book)
Media category
computer
Media MARC source
rdamedia
Note
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Other physical details
illustrations.
Sound
unknown sound
Specific material designation
remote
System control number
  • EBC2058252
  • (MiAaPQ)EBC2058252
  • (Au-PeEL)EBL2058252
  • (CaPaEBR)ebr11059923
  • (OCoLC)910448355

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