The Resource Customer CEO : how to profit from the new power of your customers, Chuck Wall, (ebook)

Customer CEO : how to profit from the new power of your customers, Chuck Wall, (ebook)

Label
Customer CEO : how to profit from the new power of your customers
Title
Customer CEO
Title remainder
how to profit from the new power of your customers
Statement of responsibility
Chuck Wall
Creator
Contributor
Subject
Genre
Language
eng
Summary
Most companies still operate as if they control their customers. But, in today's market, it's really the other way around. Customer CEO confronts the new market reality that customers choose which companies to do business with completely on their own terms. This effectively inverts the power, control, and direction of decision-making; to survive in this new landscape, organizations must quickly adapt. Author Chuck Wall explores the nine powers customer possess-including "the power of me," "the power of the heart," and "the power of rebellion"-and how companies can profit by understanding the power of their customers. Based on more than a decade of firsthand experience and over 100,000 customer interviews, Customer CEO provides every size company with a roadmap of fresh ideas and easy to use tools, while exploring three-dozen companies that embrace the power of their customers. By reading this book, every leader can transform their business into a Customer CEO company
Cataloging source
Midwest
http://library.link/vocab/creatorName
Wall, Chuck
Dewey number
658.8/12
Index
no index present
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
hoopla digital
http://library.link/vocab/subjectName
  • Customer services
  • Customer relations
Target audience
adult
Label
Customer CEO : how to profit from the new power of your customers, Chuck Wall, (ebook)
Link
Instantiates
Publication
Color
multicolored
Dimensions
unknown
Extent
1 online resource
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9781937134389
Isbn Type
(electronic bk.)
Publisher number
MWT11444176
Specific material designation
remote
Stock number
11444176
System control number
MWT11444176
System details
Mode of access: World Wide Web
Label
Customer CEO : how to profit from the new power of your customers, Chuck Wall, (ebook)
Link
Publication
Color
multicolored
Dimensions
unknown
Extent
1 online resource
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9781937134389
Isbn Type
(electronic bk.)
Publisher number
MWT11444176
Specific material designation
remote
Stock number
11444176
System control number
MWT11444176
System details
Mode of access: World Wide Web

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