The Resource Empowered : unleash your employees, energize your customers, transform your business, (ebook)

Empowered : unleash your employees, energize your customers, transform your business, (ebook)

Label
Empowered : unleash your employees, energize your customers, transform your business
Title
Empowered
Title remainder
unleash your employees, energize your customers, transform your business
Creator
Contributor
Subject
Genre
Language
eng
Summary
It's the new normal. Now all of your employees are Twittering away and friending clients on Facebook. Not to mention customers--who feel obligated to update your Wikipedia entry with product complaints. In this new world, dealing with empowered employees and customers --Insurgents -- is only going to get more challenging. Employees are using this technology in the workplace and customers are using it in the marketplace, and neither obey the rules you set up. This chaos is your future as a manager. You could try to shut it down and shut it off. Or you can harness it and reap the business benefits. According to Josh Bernoff and Ted Schadler of Forrester Research (the organization that brought you Groundswell), your defense against insurgents is to enable them. At its heart, this is a book about how to scale the management of insurgency, both the innovation of insurgent employees and the energy of insurgent customers. The key is a process Forrester calls E Triple S, for the four elements of managing insurgents effectively: empowering, selecting, scaling, and socializing. While it's based in current trends, the core concept of Managing Insurgents -- that the next management and innovation challenge is harnessing individuals empowered by mobile, social, and connected technology -- is a new idea. In the wake of Groundswell, dozens of social-technology-for-business books cropped up. And there are plenty of books on improving your customer service. But there's no serious business book about management, marketing, and innovation in the throes of this trend. When Insurgency hits, it will be perceived not just as a sequel to Groundswell but as the start of a new management philosophy
Cataloging source
Midwest
http://library.link/vocab/creatorName
Bernoff, Josh
Dewey number
658.4 038
Index
no index present
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
hoopla digital
http://library.link/vocab/subjectName
  • Technological innovations
  • Business enterprises
  • Customer services
  • Online social networks
  • Electronic books
Target audience
adult
Label
Empowered : unleash your employees, energize your customers, transform your business, (ebook)
Link
Instantiates
Publication
Distribution
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9781422162330
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Media type code
c
Publisher number
MWT12438850
Specific material designation
remote
System control number
MWT12438850
System details
Mode of access: World Wide Web
Label
Empowered : unleash your employees, energize your customers, transform your business, (ebook)
Link
Publication
Distribution
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9781422162330
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Media type code
c
Publisher number
MWT12438850
Specific material designation
remote
System control number
MWT12438850
System details
Mode of access: World Wide Web

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