The Resource How strong is your firm's competitive advantage?, Daniel Marburger, (ebook)

How strong is your firm's competitive advantage?, Daniel Marburger, (ebook)

Label
How strong is your firm's competitive advantage?
Title
How strong is your firm's competitive advantage?
Statement of responsibility
Daniel Marburger
Creator
Contributor
Subject
Genre
Language
eng
Summary
Perhaps the most confounding characteristic of the competitive marketplace is that everyone wants a piece of the action. If a firm successfully enters a new market, creates a new product, or designs new innovations for an existing product, it's just a matter of time before competitors follow suit. And the influx of competition inevitably places downward pressure on both price and profitability. But the speed at which competitors invade one's market is not the same in all industries; some are more resistant to the forces of competition than others. In 1979, Harvard economist Michael Porter theorized his Five Forces Model (updated in 2008). The Five Forces Model identifies the characteristics that can help insulate a firm from competitive forces. For the firm that seeks to put together a business plan, or for the firm that is considering opportunities for diversification, an understanding of the Five Forces Model is essential
Member of
Additional physical form
Also available in print.
Cataloging source
MiAaPQ
http://library.link/vocab/creatorName
Marburger, Daniel R
Dewey number
338.6048
Index
index present
LC call number
HD41
LC item number
.M274 2012
Literary form
non fiction
Nature of contents
  • dictionaries
  • abstracts summaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorName
NC Live eBook Central
Series statement
Economics collection,
http://library.link/vocab/subjectName
  • Competition
  • Market share
Target audience
specialized
Label
How strong is your firm's competitive advantage?, Daniel Marburger, (ebook)
Link
https://ebookcentral.proquest.com/lib/cmlibrary-ebooks/detail.action?docID=1048428
Instantiates
Publication
Note
Part of: 2012 digital library
Bibliography note
Includes bibliographical references (p. 131-136) and index
Color
multicolored
Contents
Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager: what is economics all about? -- 2. The shareholders want their profits, and they want them now: short-run profit maximization for the firm -- Part II. What does five forces model say about your firm? -- 3. Warning: cheaper substitutes are hazardous to your profits -- 4. We could make more money if our competitors would just go away -- 5. Is my supplier holding five aces? The bargaining power of suppliers -- 6. When the buyer holds six aces: the bargaining power of buyers -- 7. How to keep firms from beating each other up -- Appendix I. How strong is your firm's competitive advantage? Summary of factors and strategies -- Appendix II. Relevant published case studies -- References -- Index
Dimensions
unknown
Edition
1st ed.
Extent
1 electronic text (xi, 140 p.)
File format
multiple file formats
Form of item
online
Governing access note
Access restricted to authorized users and institutions
Isbn
9781606493809
Isbn Type
(electronic bk.)
Other control number
10.4128/9781606493809
Other physical details
digital file.
Reformatting quality
access
Reproduction note
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Specific material designation
remote
System control number
  • EBC1048428
  • (OCoLC)819661955
  • (CaBNVSL)swl00401692
  • (MiAaPQ)EBC1048428
  • (Au-PeEL)EBL1048428
  • (CaPaEBR)ebr10629388
  • (CaONFJC)MIL420759
  • (OCoLC)823378951
System details
  • Mode of access: World Wide Web
  • System requirements: Adobe Acrobat reader
Label
How strong is your firm's competitive advantage?, Daniel Marburger, (ebook)
Link
https://ebookcentral.proquest.com/lib/cmlibrary-ebooks/detail.action?docID=1048428
Publication
Note
Part of: 2012 digital library
Bibliography note
Includes bibliographical references (p. 131-136) and index
Color
multicolored
Contents
Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager: what is economics all about? -- 2. The shareholders want their profits, and they want them now: short-run profit maximization for the firm -- Part II. What does five forces model say about your firm? -- 3. Warning: cheaper substitutes are hazardous to your profits -- 4. We could make more money if our competitors would just go away -- 5. Is my supplier holding five aces? The bargaining power of suppliers -- 6. When the buyer holds six aces: the bargaining power of buyers -- 7. How to keep firms from beating each other up -- Appendix I. How strong is your firm's competitive advantage? Summary of factors and strategies -- Appendix II. Relevant published case studies -- References -- Index
Dimensions
unknown
Edition
1st ed.
Extent
1 electronic text (xi, 140 p.)
File format
multiple file formats
Form of item
online
Governing access note
Access restricted to authorized users and institutions
Isbn
9781606493809
Isbn Type
(electronic bk.)
Other control number
10.4128/9781606493809
Other physical details
digital file.
Reformatting quality
access
Reproduction note
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Specific material designation
remote
System control number
  • EBC1048428
  • (OCoLC)819661955
  • (CaBNVSL)swl00401692
  • (MiAaPQ)EBC1048428
  • (Au-PeEL)EBL1048428
  • (CaPaEBR)ebr10629388
  • (CaONFJC)MIL420759
  • (OCoLC)823378951
System details
  • Mode of access: World Wide Web
  • System requirements: Adobe Acrobat reader

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