The Resource Marketing lessons from the Grateful Dead : what every business can learn from the most iconic band in history, David Meerman Scott, Brian Halligan, (eaudio)

Marketing lessons from the Grateful Dead : what every business can learn from the most iconic band in history, David Meerman Scott, Brian Halligan, (eaudio)

Label
Marketing lessons from the Grateful Dead : what every business can learn from the most iconic band in history
Title
Marketing lessons from the Grateful Dead
Title remainder
what every business can learn from the most iconic band in history
Statement of responsibility
David Meerman Scott, Brian Halligan
Creator
Contributor
Subject
Genre
Language
eng
Summary
On their way to the top, the Grateful Dead broke every rule in the music industry and cultivated an active community of fans in the process. Scott and Halligan show listeners how to use the same principles employed by the Grateful Dead to create lasting partnerships with fans and untold levels of success
Member of
Accompanying matter
technical information on music
Additional physical form
Downloadable applications available for access via iOS 4.0+ devices (iPhone, iPad, iPod Touch) and Android 2.1+ devices.
Cataloging source
CtWfDGI
http://library.link/vocab/creatorName
Scott, David Meerman
Dewey number
658.8/02
Form of composition
not applicable
Format of music
not applicable
LC call number
HF5414
LC item number
.S37 2014eb
Literary text for sound recordings
other
Music parts
not applicable
PerformerNote
Narrated by the authors
http://library.link/vocab/relatedWorkOrContributorDate
1967-
http://library.link/vocab/relatedWorkOrContributorName
  • Halligan, Brian
  • RBdigital
  • Gildan Media Corporation
  • OneClick Digital (Firm)
Series statement
Your coach in a box
http://library.link/vocab/subjectName
  • Grateful Dead (Musical group)
  • Marketing
  • Social media
  • Success in business
Transposition and arrangement
not applicable
Label
Marketing lessons from the Grateful Dead : what every business can learn from the most iconic band in history, David Meerman Scott, Brian Halligan, (eaudio)
Link
Instantiates
Publication
Note
  • Downloadable audio file
  • Title from title screen (viewed February 14, 2014)
  • Recording originally produced by Gildan Media Corp., p2010
Antecedent source
unknown
Capture and storage technique
unknown
Color
not applicable
Configuration of playback channels
unknown
Dimensions
  • not applicable
  • unknown
Edition
Unabridged.
Extent
1 sound file (3 hr., 15 min.)
File format
unknown
Form of item
online
Governing access note
Access restricted to subscribing institutions
Groove width / pitch
not applicable
Isbn
9781490618296
Kind of cutting
not applicable
Kind of disc cylinder or tape
not applicable
Kind of material
unknown
Level of compression
unknown
Other physical details
digital.
Publisher number
Z08321
Quality assurance targets
unknown
Reformatting quality
access
Sound
sound
Special playback characteristics
digital recording
Specific material designation
  • other
  • remote
Speed
other
System control number
rbz99008321
System details
  • Mode of access: World Wide Web
  • Requires OneClick Digital Media Manager
  • System requirements: 200 MB of free disk space, 512 MB of RAM, Windows Installer 3.1, Microsoft .NET Framework 4 (x86 and x64), Windows Media Player 10 QA
Tape configuration
not applicable
Tape width
not applicable
Label
Marketing lessons from the Grateful Dead : what every business can learn from the most iconic band in history, David Meerman Scott, Brian Halligan, (eaudio)
Link
Publication
Note
  • Downloadable audio file
  • Title from title screen (viewed February 14, 2014)
  • Recording originally produced by Gildan Media Corp., p2010
Antecedent source
unknown
Capture and storage technique
unknown
Color
not applicable
Configuration of playback channels
unknown
Dimensions
  • not applicable
  • unknown
Edition
Unabridged.
Extent
1 sound file (3 hr., 15 min.)
File format
unknown
Form of item
online
Governing access note
Access restricted to subscribing institutions
Groove width / pitch
not applicable
Isbn
9781490618296
Kind of cutting
not applicable
Kind of disc cylinder or tape
not applicable
Kind of material
unknown
Level of compression
unknown
Other physical details
digital.
Publisher number
Z08321
Quality assurance targets
unknown
Reformatting quality
access
Sound
sound
Special playback characteristics
digital recording
Specific material designation
  • other
  • remote
Speed
other
System control number
rbz99008321
System details
  • Mode of access: World Wide Web
  • Requires OneClick Digital Media Manager
  • System requirements: 200 MB of free disk space, 512 MB of RAM, Windows Installer 3.1, Microsoft .NET Framework 4 (x86 and x64), Windows Media Player 10 QA
Tape configuration
not applicable
Tape width
not applicable

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