The Resource The Image Makers, Sunrise Media LLC, (evideo)

The Image Makers, Sunrise Media LLC, (evideo)

Label
The Image Makers
Title
The Image Makers
Statement of responsibility
Sunrise Media LLC
Contributor
Subject
Genre
Language
  • eng
  • eng
  • eng
Summary
The growth of mass communication provided a new understanding of ways to manipulate images and influence popular opinion, giving birth to the concept of public relations. In this program, Bill Moyers examines the public-relations campaign designed by Ivy Lee in 1914 to improve the image of John D. Rockefeller. He also talks with Edward Bernays-the man who helped immortalize Thomas Edison and actually coined the term "public relations"-about the science of "the engineering of consent." Moyers points out that this powerful tool must be carefully scrutinized since truth can be disguised on many levels
Member of
Cataloging source
AzPhAEM
Characteristic
videorecording
http://bibfra.me/vocab/lite/collectionName
Walk through the 20th century with Bill Moyers (Television program)
Intended audience
9 & up
Language note
Closed-captioned
http://library.link/vocab/relatedWorkOrContributorName
  • Moyers, Bill D
  • Films on Demand
  • Films for the Humanities & Sciences (Firm)
  • Films Media Group
  • Sunrise Media LLC
Runtime
52
Series statement
A Walk Through the 20th Century with Bill Moyers
http://library.link/vocab/subjectName
  • Advertising
  • Art
  • Communication in marketing
  • Mass media and culture
  • Mass media
  • Mass media
  • Public relations
  • World War, 1939-1945
  • United States
  • United States
Technique
live action
Label
The Image Makers, Sunrise Media LLC, (evideo)
Link
https://www.nclive.org/cgi-bin/nclsm?url=http://fod.infobase.com/PortalPlaylists.aspx?xtid=42067
Instantiates
Publication
Note
  • Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware
  • Encoded with permission for digital streaming by Films Media Group on September 09, 2010
Antecedent source
unknown
Color
multicolored
Configuration of playback channels
unknown
Contents
Pseudo News: Constant Drama of Persuasion (1:34) -- John D. Rockefeller: Patriarch of American Enterprise or the Greatest Criminal of the Age? (3:02) -- Ludlow Massacre April 20, 1914 (5:04) -- Rockefeller Name Condemned in Ludlow Massacre (2:03) -- Birth of Modern Public Relations in Industrial Disputes (3:19) -- Alchemy of Publicity Transforms Rockefeller Image (2:34) -- Edward Bernays: Public Relations Counselor (1:29) -- Propaganda: The Engineering of Consent (4:11) -- Propaganda: "Information" Backed with the Powerful Force of Emotion (3:07) -- 1920s: Public Relations Comes to the Private Sector (4:32) -- Edward Bernays: Freudian Influences (1:45) -- Selling Lucky Strikes to Women (3:44) -- 1929: 50th Anniversary of the Electric Light Bulb (8:12) -- Dining with Thomas Edison and Henry Ford (2:16) -- Who's Pulling the Strings and Why? (1:47) -- Credits: The Image Makers (1:27)
Dimensions
unknown
Extent
1 streaming video file (52 min.)
File format
unknown
Form of item
online
Governing access note
Access requires authentication through Films on Demand
Level of compression
unknown
Medium for sound
other
Other physical details
sd., col., digital file.
Publisher number
  • 42054s
  • 42067
Quality assurance targets
unknown
Reformatting quality
unknown
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
System control number
  • 100042067
  • 100042067
  • (OCoLC)700417981
System details
  • System requirements: FOD playback platform
  • Mode of access: Internet
Video recording format
other
Label
The Image Makers, Sunrise Media LLC, (evideo)
Link
https://www.nclive.org/cgi-bin/nclsm?url=http://fod.infobase.com/PortalPlaylists.aspx?xtid=42067
Publication
Note
  • Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware
  • Encoded with permission for digital streaming by Films Media Group on September 09, 2010
Antecedent source
unknown
Color
multicolored
Configuration of playback channels
unknown
Contents
Pseudo News: Constant Drama of Persuasion (1:34) -- John D. Rockefeller: Patriarch of American Enterprise or the Greatest Criminal of the Age? (3:02) -- Ludlow Massacre April 20, 1914 (5:04) -- Rockefeller Name Condemned in Ludlow Massacre (2:03) -- Birth of Modern Public Relations in Industrial Disputes (3:19) -- Alchemy of Publicity Transforms Rockefeller Image (2:34) -- Edward Bernays: Public Relations Counselor (1:29) -- Propaganda: The Engineering of Consent (4:11) -- Propaganda: "Information" Backed with the Powerful Force of Emotion (3:07) -- 1920s: Public Relations Comes to the Private Sector (4:32) -- Edward Bernays: Freudian Influences (1:45) -- Selling Lucky Strikes to Women (3:44) -- 1929: 50th Anniversary of the Electric Light Bulb (8:12) -- Dining with Thomas Edison and Henry Ford (2:16) -- Who's Pulling the Strings and Why? (1:47) -- Credits: The Image Makers (1:27)
Dimensions
unknown
Extent
1 streaming video file (52 min.)
File format
unknown
Form of item
online
Governing access note
Access requires authentication through Films on Demand
Level of compression
unknown
Medium for sound
other
Other physical details
sd., col., digital file.
Publisher number
  • 42054s
  • 42067
Quality assurance targets
unknown
Reformatting quality
unknown
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
System control number
  • 100042067
  • 100042067
  • (OCoLC)700417981
System details
  • System requirements: FOD playback platform
  • Mode of access: Internet
Video recording format
other

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