The Resource The base of the pyramid promise : building businesses with impact and scale, Ted London, (ebook)

The base of the pyramid promise : building businesses with impact and scale, Ted London, (ebook)

Label
The base of the pyramid promise : building businesses with impact and scale
Title
The base of the pyramid promise
Title remainder
building businesses with impact and scale
Statement of responsibility
Ted London
Creator
Contributor
Author
Subject
Genre
Language
eng
Summary
As economic growth slows in the developed world, the base of the pyramid (BoP) represents perhaps the last great, untapped market. Of the world's 7 billion inhabitants, around 4 billion live in low-income markets in the developing world. These 4 billion people deserve-and, increasingly, are demanding-better lives. At the same time, the business community seeks new opportunities for growth, and the development community is striving to increase its impact. With these forces converging, the potential for mutual value creation is tremendous. This book provides a roadmap for realizing that potential. Drawing on over 25 years of experience across some eighty countries, Ted London offers concrete guidelines for how to build better enterprises while simultaneously alleviating poverty. He outlines three key components that must be integrated to achieve results: the lived experiences of enterprises to date-both successes and failures; the development of an ecosystem that is conducive to market creation; and the voices of the poor, so that entrants can truly understand what poverty alleviation is about. London provides aspiring market leaders and their stakeholders with the tools and techniques needed to succeed in the unique, opportunity-rich BoP
Cataloging source
Midwest
http://library.link/vocab/creatorDate
1963-
http://library.link/vocab/creatorName
London, Ted
Dewey number
658.4/08091724
Index
no index present
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
hoopla digital
http://library.link/vocab/subjectName
  • Social entrepreneurship
  • Industrial management
  • Success in business
  • Business planning
  • Markets
  • Poverty
  • Low-income consumers
Target audience
adult
Label
The base of the pyramid promise : building businesses with impact and scale, Ted London, (ebook)
Link
Instantiates
Publication
Distribution
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9780804797337
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Publisher number
MWT11891896
Specific material designation
remote
Stock number
11891896
System control number
MWT11891896
System details
Mode of access: World Wide Web
Label
The base of the pyramid promise : building businesses with impact and scale, Ted London, (ebook)
Link
Publication
Distribution
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9780804797337
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Publisher number
MWT11891896
Specific material designation
remote
Stock number
11891896
System control number
MWT11891896
System details
Mode of access: World Wide Web

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